Applied Research

We design our methods to match the complexity of the questions we explore. Our team draws on a wide range of qualitative, quantitative, and experimental approaches to generate meaningful insights in diverse, dynamic contexts.

    • Participatory Action Research

    • In-depth & Semi-structured Interviews

    • Focus Groups

    • Diary Studies

    • Cognitive Interviewing

    • Usability & UX Testing

    • Survey Design & Analysis

    • Experimental and Quasi-Experimental Studies

    • Cross-sectional and Longitudinal Survey Research

    • Index & Scale Development

    • Data Visualization & Dashboarding

    • Sensemaking Workshops

    • Online Panel Communities

    • Behavior Change Audits

    • User-Centered Design Testing

    • Digital Ethnography

    • Outcome Harvesting

    • Systems Mapping

Examples: see our applied research projects, such as the national media habits survey in Jamaica for BBC and qualitative multi-country audiences studies with Burmese, Chinese, and Russian diasporas for USAGM.